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Luminox was born in 1989 by long-time watch expert Barry Cohen. Cohen saw a gap in the marketplace for legible, high-performing watches, and when he learned of a Swiss technology capable of self-sustaining illumination, he capitalized on the opportunity. Cohen went into business with his friend Richard Timbo, and together they developed the renowned brand worn by secret service, sea explorers, and fighter pilots alike. Each watch is crafted with a technology formerly reserved for the military: harnessing tiny gas-lit capsules of borosilicate glass that make Luminox watches literally stand out. The hands, hour markers, and bezels are always lit in order to be readable at a glance, no matter what the conditions are. Nearly 30 years after its founding, Luminox is one of the top-selling watch brands, possessing details inspired by the nation’s elite defenders. Wherever duty calls, Luminox will go with you.

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